Data that tells
a story
When creating a complex B.I system the main goal is to make a large amount of information easily accessible to users. We created a system that s flexible and yet consistent, forming a visual language that is comprehensible to users of all fields and types. A versatile design allows the same data to be viewed in different manners, each time highlighting different content and conclusions. This system is an elaborate research tool that allows the user to learn more about his audience, and in this case - the data must tell the story better than words. We built an agile system that can grow and develop as new needs arise, a key consideration when dealing with large amounts of information. Many new aspects can be easily integrated in the existing system.