Analyze competitors' platforms to identify strengths, weaknesses, and opportunities for differentiation.

Define a profile of a product's typical customer, understanding key traits, behaviors, goals, responsibilities and needs of a specific type of user.

Develop a comprehensive sitemap outlining the structure of the platform, ensuring logical and intuitive navigation.

Design for Web, Mobile & Desktop: adapt interface designs to suit different devices and platforms, ensuring consistent user experiences.

Design high-fidelity wireframes to establish the layout and structure of key pages and interactions.

Create mockups incorporating the visual design elements to ensure consistency and alignment with the brand identity.

Develop high-fidelity, interactive prototypes to simulate the user experience and facilitate usability testing by Figma.

A set of building blocks and standards that help keep the look and feel of products and experiences consistent.

Provide detailed design specifications and assets and collaborate with the development team to review the implemented design.

Define the objectives, scope, and methodology for usability testing and recruit participants representing the target user personas.

A process of collecting and analyzing information from various sources to gain deeper understanding and inform strategic decisions.

Market research involves analyzing customer needs, competitor analysis, industry trends, and economic conditions.

The target market is affected by age, gender, geography, education, income, social class, consumption habits and the way a person speaks.

Brand positioning defines a brand's place in consumers' minds, differentiating it from competitors. Factors such as product characteristics, price, and promotion contribute to positioning.

Prioritization of essential brand elements: story, mission and tagline to engage our target audience. Key messages align with audience segments' needs.

Finding visual references is key to creating designs that resonate with brands. Putting on focus color palette, composition, typography, and imagery. Arrange references into a collage for inspiration or communication.

Creating 2-3 direction concepts that include logo typography color scheme, image illustration and concept for website/ landing page that shows the picture.

Design a logo that is instantly recognizable, memorable, and effective in various sizes and formats, including print, digital, and monochrome versions.

Depending on your needs, we offer a comprehensive array of marketing tools: landing pages, presentation-ready content, email and automation solutions, attractive social media templates, brand illustrations, motion graphic design direction, and business strategy.

The brand book serves as the cornerstone of a successful branding strategy, encapsulating the brand's identity. It encompasses all aspects that define the brand, from its founding principles to its visual elements. The brand book is designed to facilitate easy understanding and utilization of the brand's elements by a diverse array of individuals.

Competitor analysis and goal definition through company KPIs.

Create a structure aligned with our KPI goals and use cases.

Initial wireframes to outline the structure and layout of the website and be responsive for various types of users and screen resolution.

Create 2-3 design concepts based on the brand book, demonstrating various ways of incorporating the brand elements.

Transforming wireframes into detailed designs and interactive mockups.

Design a set of reusable interface components to maintain consistency and efficiency inn implementation for future developments.

Guarantee that developments adhere closely to our design mockup, we conduct functional testing, usability testing, performance testing, and graphics quality assurance.